Top 16 Digital Marketing Blogs to Follow

There is a lot to learn when it comes to digital marketing. There are thousands, even millions, of information seen on the internet. However, some of these details are not real. That is why it is always better to do your research or read articles from websites that are credible.

Reading blogs or websites written by experts can help you learn a new skill or even supplement the knowledge that you have. This online content are provided by professionals who have been working on the field of online marketing for years. Therefore, what they put on their content can help readers or businesses to learn something. It could even help a business grow its profit.

If you want to learn more about digital marketing, here are different digital marketing blogs that are informative and authoritative enough to help you on your journey to learn about online marketing.



Moz is more than a software tool used for inbound marketing and SEO. They have a blog that delivers content that are informative and well-researched. Their articles are written by experts in that particular field. They provide topics from digital marketing trends to tips and tricks, but their main focus is on SEO.

They have a series called “Whiteboard Friday,” where they release a video all about SEO.


One of the leading blogs when it comes to digital marketing is by Marketing Land. They cover trends, daily news, and announcements on their website. You can stay updated with all things related to digital marketing.

Aside from the latest news, they also feature articles from experts on the field. Their articles contain tips and tricks, strategies, and anything beneficial to digital marketing.

Marketing Land is the sister publication of Search Engine Land and MarTech Today.

MarTech Today is similar to Marketing Land, but their main focus is all about the latest technologies in the marketing industry. Meanwhile, Search Engine Land delivers on the latest news and trends in SEO and Search Engine Marketing (SEM).


Whether you are a newbie or an expert, Content Marketing Institute is a great blog to get highly useful information. The blog focuses on delivering how-to guides and helpful steps on content marketing. But it doesn’t only stop there. Content Marketing Institute also shares advice from experts, the latest news, and trends in the industry of marketing.

The website also offers documents, ebooks, and events that are helpful when learning or enhancing your skills in content marketing.



One aspect of digital marketing is SEO. It is known to be one of the most complicated online marketing strategies to master. However, with the help of websites from experts, learning SEO can now be easy.

Search Engine Journal is the leading website when it comes to SEO marketing. They offer news, tips, and trends on how to work with SEO, a very intimidating form of digital marketing.

Their website has been on the market since 2003, proving that their content are reliable and helpful.

Their content are written by in-house and independent experts in the field.


Similar to Moz, Hubspot is also known for its inbound marketing software found by fellow MIT grad students Brian Halligan and Dharmesh Shah in 2004.

HubSpot’s software has helped millions of businesses, but it’s not only their tool that has helped a lot of people. They also share stories, guides, news, and all things related to inbound marketing and beyond it.

Some topics found in HubSpot that might interest you are Customer Retention, Sales Qualification, Sales Process, and Sales Prospecting.


If you are looking to learn something about social media or supplement your knowledge about it, Social Media Examiner is the perfect tool.

They share updates about social media marketing by posting daily “how-to” articles, weekly podcast shows, and live talk shows.

They also have weekly video tutorials and social media annual study. They provide tactics and trends that are effective for social media campaigns.


Convince and Convert is an informative blog that focuses on digital marketing, content marketing, and researches about the latest trends.

Their articles, written by experts, help businesses on what to do for them to grow their business.

Their content are not only focused on what businesses can do, but it also reminds businesses why they should do it.

As said by Jay Baer, the founder of Convince and Convert, “we deliver you the WHY and WHETHER in digital marketing.”


Creating content for your marketing strategy is daunting. It requires time and knowledge because you don’t want to put out content that is not valuable to your customers and company. But you don’t have to worry.

Copyblogger is the perfect website you can run into as they provide insightful details about content marketing.

They help readers or businesses sell products and gain more customers.

If you are a writer, copyblogger is exceptionally useful, as it provides tips on creating content and boost your skills in writing.


Your landing page determines if you get to convert your leads into sales. But if your landing page is not optimized to do so, Unbounce has your back.

Unbounce, aside from being a tool for optimizing landing pages to get more leads and sales, offers an insightful blog for their readers and professionals.

They provide tips about how to optimize your landing page, how to generate leads, and some copywriting tips. They also have articles that contain advice from experts in the field of marketing.


Yoast is known to be one of the most popular plugins of WordPress. It aims to help users ranking on Google by providing tips or instructions on what to do with their content. However, Yoast is more than a tool. They also provide articles or content that can help you more with your SEO strategies.

Their blog focuses mainly on SEO, but they also venture into different topics. Their blog contains topics such as WordPress, website analytics, Content SEO, Technical SEO, and e-commerce. Sometimes they also share content about other digital marketing strategies like social media marketing.


Buffer is known to be a social media software that helps marketing professionals create, schedule, and analyze their social media content. But Buffer doesn’t only stop here, aside from being an excellent software, they also deliver articles that can help marketing professionals in creating their content.

They provide social media marketing trends, tutorials, guides, how-to, and news.


When it comes to scheduling, organizing, teamwork, and planning, CoSchedule gets all the job done. But aside from its excellent feature and use as a marketing tool, CoSchedule also creates content that will help in digital marketing experts or businesses.

They have useful content that professionals can read to boost their knowledge. CoSchedule includes articles about the latest trends in the industry, tips, online marketing plans, how-to, and marketing content that can help grow a business.


It’s not easy to grow your website’s traffic. Sometimes you can stay stagnant for months despite your hard work. But now you can find many resources that will help you boost your site’s traffic. One known website that provides helpful tips on growing your blog is Quick Sprout.

They share everything you need to know to grow your business; from creating a website, getting more traffic to your site, to finding the best host provider for your blog. They even throw in some well-researched articles in digital marketing.

Quick Sprout stays true to its mission of growing businesses faster with the help of its content.


You can learn excellent SEO strategies and backlink with Backlinko’s definitive guides. This website provides detailed content that can help businesses with their goals.

It also gives tips, strategies, and techniques on how website owners can rank high on Google’s SERP.


Econsultancy offers content that are helpful for any industry. They provide readers with the latest news and trends in online marketing, tips, strategies, and even statistics.

You can find a wide variety of topics on their website; this includes Email and eCRM, Search Marketing, B2B, E-commerce, Data and Analytics, and Customer Experience.


Neil Patel is known as one of the leading experts in online marketing. He is known to establish the blog, Quick Sprout. Now, he also runs his website, Neil Patel.

Neil Patel blog contains everything you need to know about online marketing. The blog covers topics such as Content Marketing, Conversion Rate Optimization, E-commerce, SEO, Social Media Marketing, and a lot more of in-depth digital marketing you need to know.


All these blogs or websites have already established their name in the industry. They have content that are helpful and adds value to their readers. It contains tips, news, case studies, strategies, and a lot more that came from experts in the field of digital marketing.

If you want to learn about digital marketing, or you want to enhance your skills in the field, you can drop by any of the mentioned blogs above and learn something new.


Q: Why should I follow digital marketing blogs? A: Following digital marketing blogs keeps you updated with the latest trends, strategies, and insights from industry experts. It’s a valuable resource for continuous learning.

Q: Can I find blogs suitable for my specific industry? A: Yes, many digital marketing blogs cater to specific industries or niches. Whether you’re in e-commerce, tech, or healthcare, there’s likely a blog tailored to your needs.

Q: How often are these blogs updated? A: Top digital marketing blogs are typically updated regularly, often weekly or even more frequently. Staying engaged with these blogs ensures you’re always in the know.

Q: Are there free resources available on these blogs? A: Many top digital marketing blogs offer free resources such as e-books, webinars, templates, and more. These can be valuable tools to enhance your marketing efforts.

Q: How can I apply the insights from these blogs to my marketing strategy? A: Insights from top digital marketing blogs can be applied by understanding your specific goals, audience, and industry, then adapting the strategies and tips to your unique situation.

john ocampos
John Ocampos is an Opera Singer by profession and a member of the Philippine Tenors. Ever since, Digital Marketing has always been his forte. He is the Founder of SEO-Guru and the Managing Director of Tech Hacker. John is also the Strategic SEO and Influencer Marketing Manager of Softvire Australia - the leading software eCommerce company in Australia and Softvire New Zealand.

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