by Lorenzo Gutierrez | Nov 19, 2020
As a business, your primary concern should always be to cater to as many different demographics as possible. The Hispanic audience is composed of a large number of Spanish speakers living predominantly in the US – this makes them good marketing strategy targets.... 
by Lorenzo Gutierrez | Nov 19, 2020
Do you plan and analyze your digital marketing efforts? Following your gut and implementing random digital marketing practices does not cut it in the hypercompetitive digital marketing landscape. Without a proper plan, you would only end up going around in... 
by Lorenzo Gutierrez | Oct 19, 2020
There are many ways a business can expand and pull in more clientele and profit, but a few additions to staff need to be made before this is feasible. As your company’s expenses and profits increase, an adept bookkeeper who can handle inventory, taxes, and cost cuts... 
by Lorenzo Gutierrez | Oct 15, 2020
If you conduct your business online, you must keep up with the fast-paced SEO to remain on top of the competition. A well-optimized site will fetch you more and more traffic, resulting in higher conversions and more sales. There are methods you can employ to optimize... 
by Lorenzo Gutierrez | Oct 13, 2020
Promoting your products and services is an important part of your business, no matter how small or big your company may be. This is how you increase people’s awareness of your existence and get them to come to you. Evidently, this will result in an increase in... 