Lorenzo Gutierrez
Digital Marketing Blog
Marketing tips, tricks, how to’s and guides. Learn cutting edge marketing tactics from Lorenzo Gutierrez a certified Google partner and digital marketer with over a decade of experience.
3 Effective B2B SEO Tactics You Wish You’d Known Earlier
Are you looking for a way to drive more targeted buyers to your website? Wouldn’t it be great if there was a way to convert these potential buyers into leads and ultimately, customers? Do you also want to establish your website as an industry authority to build a...
SERP Analysis – Can It Aid Your SEO Efforts and Ranking?
The use of SERP Analysis Tools to analyze top-ranked websites and find out a correlation of the SEO efforts is on the rise. But how useful is such information? New tools are in play that analyzes the SERPs or search engine result pages relatively better. The...
Interactive Content – How Can It Influence Your SEO Strategy?
Do you seek ways to make a mark in the sea of content? The most common aspects that often make it to the SEO plan are keyword mapping, backlinking, or static content creation. Indeed, we can not do away with these pillars of SEO just because the competition is using...
Branding Basics: How to Create a Successful Brand Identity From Scratch
“Your brand is the single most important investment you can make in your business.”—Steve Forbes Building your brand identity is one of the most important steps in starting a business. If your company is already operational and you want to rebrand, this is also a...
12 Advanced SEO Techniques To Bring In More Search Traffic
One of the most important things you can do for your website is improve your SEO techniques. On average, around 40% of website traffic begins with a search query, so that's a huge market that you want to capture the attention of. Not sure how to do this? Here are some...
Seven Best Things to Know Before Starting a Career in Marketing After College
As a marketing student, have you ever wondered how you would start your career after college? While there might be many opportunities out there, you should also know that the competition is fierce too. Aside from studying hard to get good grades, you should also...
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