by Lorenzo Gutierrez | Mar 13, 2020
Designing a brand goes far deeper than just inventing a catchy and visually appealing logo. Think about McDonald’s, the first thing that comes to mind is their famous logo: two yellow arches and the slogan “I’m Lovin’ It.” Then you think... 
by Lorenzo Gutierrez | Mar 10, 2020
Before the evolution of the World Wide Web, businesses operated in a bit different way. When attracting new customers, they focused on cold calling or even popping by their prospective customers’ homes unannounced. Then the internet came and changed marketing and... 
by Lorenzo Gutierrez | Mar 8, 2020
Marketing is the key to selling a business’s products and services, including the healthcare sector. It is significant that the marketers keep up with the latest technologies and strategies that emerge in the market if they wish to meet their targets. Medical offices... 
by Lorenzo Gutierrez | Feb 29, 2020
Attracting the attention of modern consumers can be difficult. People have more options than ever before regarding the products/services they can use. Without a great marketing strategy, you will be unable to reach consumers and make a good impression on them. The... 
by Lorenzo Gutierrez | Feb 26, 2020
The rise of social media has allowed communication to be easier than before. With different platforms reaching high numbers of audiences, advertising and marketing have greatly benefited from it too. Social media is accessible practically everywhere, so it makes sense... 
by Fazreen Razeek | Feb 25, 2020
In the age of increased competition for attention on digital channels, tech companies can struggle to reach the right audience and enhance their sales funnel. While tech companies have always been the trendsetters of using social media marketing, the use of innovative...