The Go-To Digital Marketing Agency for Manufacturers
Hi, manufacturer, my name is Lorenzo Gutierrez I work as a digital marketing consultant, and adjunct professor. I help manicuring companies grow their business online with cutting edge digital marketing strategies. A little more about me. I have been working in the digital marketing industry for 10 years now two of which have been in corporate.
When you work with my digital marketing agency you employ my expert team of content writers and marketers, coders, graphic designers and more. Our team has been screened for professionalism, experience and ability to successfully deliver projects to our clients..
Digital Marketing Services for
Search Engine Optimization (SEO)
SEO isn’t just all about rankings there is much more such as strategy. This part is where most SEO’s miss. We strategically work with your business to research and optimize the keywords that have the ability to make a dramatic impact on your bottom line.
Social Media Marketing (SMM)
We work with your manufacturing business to provide social media marketing services. Our social media marketing comes with social media strategy, posting, and management. As expert social media marketers with deep experience working with nurturers we know what content works to engage your audience.
Lorenzo Gutierrez is a Google certified digital marketing consultant. He has certifications in Google Ads and Search advertising. As a Google, certified digital marketing consultant Lorenzo knows how to effectively create and optimize PPC campaigns for manufacturers.
Content Writing & Marketing
Content marketing is a great way to grow your traffic online. However, content marketing is difficult. You have to do keyword research, topic selection, writing, publishing and promotion. As a manufacturer, you have other responsibilities to work on. Leave your content marketing to the experts here at Lorenzo Gutierrez Digital Marketing. Lorenzo Gutierrez was recently named one of the top content marketers of 2019.
Web Design & Development
Do you have an outdated website or even worse no website? We live in a digital age where your website is the first thing people look up when researching your business. Leave a lasting impression with a professionally designed website from the web design team here at Lorenzo Gutierrez Digital Marketing
Branding & Creative
We love creating or updating an existing brands presence with creative work. We create brand assets such as logos, infographics, websites, landing pages, content and so much more. All our brand assets include your unique design which reflects your manufacturing business.
Why Hire Us As Your
Manufacturing Digital Marketing Agency?
Are you looking at hiring a marketing agency for your manufacturing company? There are so many options to choose from online so how do you know what to look for. Well here are a few highlights on our digital marketing agency.
1. Over 10 Years Experience
Lorenzo has been working providing digital marketing services to clients for over 10 years now. This unique experience gives his agency an edge as we know what works and what doesn’t.
2. 5 Star Rated Agency
Lorenzo Gutierrez Digital Marketing is a 5-star rated agency according to Google. We have amassed over 25 5 star reviews which is attributed to our service and customer support.
3. We Understand the Big Picture
Digital marketing isn’t just about clicks, bounce rates and impressions. We get to know your business, its goals and KPIS. Then set forth a strategy to bring in the best results as quickly as possible within your budget.
Digital Marketing Strategies for Manufacturing Industry
Times have changed on how manufacturing companies market themselves. Before when someone would want to work with a monitoring company they would turn to traditional channels like print, radio and TV. These channels are costly and which makes it impossible for smaller manufacturers to use. Now when someone is looking for a manufacturing company to work with they turnonline. This is why you need a robust digital marketing strategy built for manufacturers.
Below are the top digital marketing strategies for manufacturers
- Have a professional website designed and developed
Your website is the face of your manufacturing business. A professionally developed website is the foundation for your manufacturing company online and needs to have several components such as call to actions, branding, lead forms, ecommerce storefront and exceptional storytelling. Modern website designs include minimalistic elements. An absolute must for your manufacturer website is that it is responsive and adapts to all screen sizes which include tablets and mobile.
2. Invest into paid digital advertising
In the past when a manufacturer would want to do paid advertisement the primary channels would have been TV, print or radio. These channels are ineffective for several reasons. Above all they are almost impossible to track the effectiveness. Now the most effective paid advertising channels are all digital. Unlike traditional advertising with digital advertising everything can be tracked including clicks, calls, impressions and leads.
Below are the top digital advertising channels.
- Social Media Ads – Social media ads are a great way to promote your manufacturing business. People spend hours daily on social media sits such as Facebook, Instagram and LinkedIn. A great social media channel to advertise for manufacturers is LinkedIn. LinkedIn is the top b2b social network and has tons of opportunity for a manufacturing business to advertise their products and services.
- Google PPC Ads – Pay per click ads are search ads you pay for when someone clicks your link. When it comes to PPC ads Google is king. PPC ads are one of our top strategies we use to grow our manufacturing customers revenue online.
- Video Ads – Video ads are just like TV commercials but so much better. With video ads, you can place your ads on popular video streaming sites like YouTube. The great thing about video ads is that they can only be shown to certain prospects.
3. Lead Nurturing
According to Marketo Lead nurturing is the process of developing relationships with buyers at every stage of the sales funnel, and through every step of the buyer’s journey. It focuses marketing and communication efforts on listening to the needs of prospects, and providing the information and answers they need. As a manufacturer you need lead nurturing to close more deals and sales. More sales means more revenue.
READY TO GROW YOUR MANUFACTURING COMPANY?
Contact us to work with a results-driven digital marketing agency for manufacturers!