YOUR EXPERIENCED CBD WEBSITE DESIGN COMPANY
From research and prototyping, all the way to usability testing, we create the best user experience for your customers.
Professional CBD Website Designs from a Custom Website Developer
Here at Lorenzo Gutierrez we make your ideas come to reality with our website design and development services. We create a variety of websites for the CBD industry including informational websites, ecommerce websites and custom websites to name a few. The team is in house but remote which allows us to attract top talent. Our talented team of website designers, developers, coders and SEO specialists work together on your project to deliver on time every time. Additionally, will work with your team to help understand your goals and provide solutions.
Website Design Features
We combine reaearch -driven strategy and inventive design to architect change and build the best experiences for our clients’ audiences. We partner with companies and brands who don’t just want to leave a dent in their industry, but a crater.
Your CBD Website Design Includes
- 100% Custom design
- Designs Made For Your Brand
- Conversion-Focused Design
- A/B Testing
- Fast Turnaround Time
- Mobile Ready Design
- SEO Focused Development
- Security & Management
- Responsive Design
- Hosting & Ongoing Support
Best CBD Website Designs
Top 10 reasons for CBD Website Design failures
Even for the top CND developers, it is common to commit some mistakes that can significantly kill profitability and affect the overall performance of a website. If you have been wondering about this for a while, here are the top ten reasons why the profitability of your CBD website can suffer.
CBD stock photos
While it may seem like a good idea to use stock photos on your website, it can be a significantly used turn-off to all your potential customers as they adequately represent your brand and damage your credibility by detracting your website’s feel and personal touch. As a developer, it is important to know that people usually have short attention spans but visual representations always go a long way as they are a powerful way to get quick attention and increase engagement. However, you should never consider stock photos. Instead, you can use professional photos to separate your brand from the crowd and boost your sales.
No quality assurance
The CBD market is not the typical recreational landscape. The existing scope with the CBD consumers and its existing user base is becoming even more cautious when it comes to their purchasing decisions. Despite this, a lot of CBD website design ideas fail to deliver value and inspire the customer with proper confidence and this is even true for some of the best cannabis products out there in the market.
Generally, many CBD product descriptions contain insufficient or misleading information about testing methods and results. While this is a very common practice, you should always try to avoid this as much as possible and create your site design in such a way that it addresses the challenges faced by a CBD consumer. Therefore, if you do not act upfront, yes and miss out on some of the most loyal customers which can be a very big loss.
On the other hand, you can follow certain practices to enhance customer confidence in your quality control and assurance. Consider incorporating the details of a certificate of analysis test results, exact amounts and dosages of CBD content and other ingredients and other essential product descriptions that the consumer deserves to know. Putting this upfront will leave a longer impact on the consumer as they will know that there is clear transparency between the two and the product that they are considering has passed all the required standards in quality assurance.
Lack of transparency
A lot of CBD website designers usually hesitate from keeping good and bad reviews on their website. While this may seem to be a safer option for the developers, it can be a significant compromise with ethics as it does not allow you to present a clear picture of the whole scenario. As a website developer you should understand that transparency is the key to selling CBD which is why you should allow reviews on your CBD web design, no matter how good or bad they are. Keeping it real with your audience can have a positive impact on them for your brand.
Also, there might be several instances where you feel like there is no option around to deal with it. For example, when you receive negative feedback on the website, you may get thoughts on hiding it somewhere instead of showing it to anyone. While this is a common practice, it cannot be considered ethical as there is no transparency between you and your users. When you receive a negative website review, it is always better to respond to it politely and try to address the issue. Following such practices will ultimately improve the transparency of your products and services, which will allow you to manage and maximize your customer base and harness real human connection with them.
If there is one sector that is the most interesting and often misunderstood in case of CBD website development mistakes, it has to be the homepage slider or the carousel. There are a few reasons why it is included in the most common website design flaws. The most prominent reason is search engine optimization because CBD website developers often design home page sliders with multiple H1 headings, low-quality content and poor loading speed. All these design flaws can severely hurt your website ranking and your chances of getting a huge but quality supply of customers on your website.
Home page sliders are also the most common website loss because of the poor usability and conversion rate because a significant part of the online users hardly click on carousels or find them interesting. This can significantly affect the quality content down to the folder of your page ultimately resulting in a negative influence on the ranking and indexing of your website. This is the reason why homepage sliders are usually recommended CBD website templates and pre-built CBD themes. However, it is important to note here that you should not go for steer clearing of carousels unless you are an expert at handling how to effectively scale design and optimize them.
When it comes to the web performance of your website, it is common for the little things to go a long way with the customers. However, sometimes readymade hemp themes and CBD oil templates can lack inefficient service experiences that could have potentially turned casual browsers into loyal customers in the first place. Various customer service features such as frequently asked questions, support articles and posts, automated or human chat boxes can make your website more attractive and interactive for customers as they can quickly get the answers they need at the moment. Making such customer-friendly service efficiencies a part of your website can give you some amazing results while differentiating between making and losing a sale and long term dollar customer.
Moreover, you should also consider optimizing the messaging and design of your checkout page for service efficiencies because failing to do so can significantly make you lose out on customers and revenue. It is because even the best website builders for CBD products and standardized templates sometimes contain inefficient design features that can lead to adverse effects on the overall performance. New instances of search results include inserting forceful instructions on your website to enter repeated information during checkout or merchandising other products before even closing the sale. Such features can make it difficult for the browser to determine the total shipping cost and taxes, which can lead them to great confusion.
Slow loading speeds
It is clear that the longer your website design takes to load, the more users you will lose and Google, including other search engines, never fail to detect this. Moreover, page speed is one of the most important aspects of a website design authority and ranking considering the search result listings and indexing. No user would ever like to wait around for a website to load, no matter how sleek or attractive it looks.
A slow page speed simply means that search engines can crawl fewer pages with their allocated crawl budget and this can significantly affect your website indexation. In addition to this, if your website has a slow loading speed, there is a good chance that it can have higher bounce rates and lower average time on a page which can negatively affect the conversions of your website. So, make it an important point to note that you should always follow the best practices to identify the potential performance opportunities for your CBD website design.
Inefficient optimization for mobile users
One of the biggest mistakes that CBD website developers usually commit is poor mobile optimization. It is also important to optimize your website for mobile users as the search engine Google now uses the mobile version of your content to determine its ranking and indexing. Due to this mobile-first indexing algorithm of Google, your website needs to adjust to any screen size as this algorithm is slowly becoming a priority for web design in mainstream searching. This simply means that you need a responsive interactive CBD web design that displays your content well and loads faster, whether someone is using a mobile phone tablet or any other device. If your website is poorly optimized for the mobile experience or performs poorly in responsiveness, the users are more likely to walk away from your website and may even lose interest in visiting again.
Hence, even if you are using a pre-built dispensary website template make sure to check that it is efficiently responsive and mobile-friendly because having a website that loads slow and has a poor mobile design can easily destroy your search engine optimization and affect your ranking on the search engine results pages.
Lack of visibility and applicability
Did you know that your website is probably expected to perform poorly on the search engines when it cannot find an index of the content of a website?
Well, that’s something that will never let your website rank well and can severely affect your website’s visibility on the internet. To avoid any such situation, and keep your content relevant to the users, maturity is fresh and competitively engaging because unique content always attracts visitors and even makes them spend more time on your website browsing it. Just when this happens, the search engines notice your website and index its content based on the performance.
When it comes to increasing the number of time users spend on your website, there are a lot of tactics you can use and apply. For example, you can use in-depth guides and how-to manuals to get people to visit your CBD design website and get some valuable content. The only thing you need to keep in mind is not to overstuff your website page with such stuff as the search engines usually prioritise websites that perform well in maximizing the user experience.
Vagueness in any functionality of your website can cost you all your precious traffic and potential customers. Similarly, too many unnecessary calls to action buttons can do the same harm and make you lose out on your customers and visitors. It is important to note that every visitor or user on your website needs to be guided in the right direction, yet a lot of cannabis websites, including the full-scale CBD website developers and marketing teams, fail to direct the customers down a clear and decisive direction. Any functionality that can cause potential inconvenience to the visitor can easily confuse them and present an unclear picture of what is actually present on the website and what does that even mean. It can severely impact your target audience and their decisions. Therefore, it is important to focus on your calls to action and messaging to generate profitable customer action.
To drive profitable customer action on your website, make sure that you focus on each page of your website and that it should specify which direction or action the visitor should take. For instance, you can target your website design to inspire the visitors to get insights on the details of a product, submit feedback through the contact form and subscribe to your email lists. The main takeaway here is to stick with one focus and present a clear picture.
Unclear navigations and illogical ordering within your cannabis website design can cost you all your potential customers, just as inefficient messaging and calls to action could do. It is always better to keep a simply organised set of top navigation sidebar and footer navigation on your website to keep the navigation in proper order. When your website is easy to navigate, the reader can have a clear idea of what you do and how they can get in touch with you in case they have any queries or questions about your brand of quality of service.
On the other hand, if the functionalities and navigation flow of your website is inefficient and hard to go through, you can easily lose out on a lot of customers due to the difficult interface on your website. Therefore, it is always recommended to keep your cannabis website functionally active as it can attract your target audience right to your website.
Best CBD Oil Website Design #1: Green Roads CBD
Green Roads sets the gold standard for quality and transparency in this young and evolving industry with everything we touch, from top-shelf CBD oils and delicious edibles to soothing CBD-infused topicals, or any of our products.
Our CBD starts as hemp grown on American farms that use the highest standards in their cultivation processes. The hemp then goes to extraction facilities that use cutting-edge methods to yield rich, broad-spectrum oils and isolates. To ensure purity, Green Roads tests these raw materials for heavy metals, pesticides, microbials, solvents, and more. Then our pharmacist and co-founder’s proprietary formulations turn these ingredients into products worthy of our brand. However, before any batch is permitted to hit the shelves, it’s sent to an external lab, and the results of those third-party tests are made available to everyone via a QR code on the packaging.
Best CBD Oil Website Design #2: Green Goods CBD
The team carefully selects the brands and products featured on our website, so that our buyers are presented with a full range of premium CBD-rich solutions. They do the canvassing, so that you can focus on simply reaping the benefits of what you buy.
As true advocates of CBD, Green Goods helps guide those interested in CBD so that they get the very best out of the CBD experience.
Not only do they carefully select the products we feature on our website, but we also offer a premium, fast, uncomplicated delivery service to match. This is the Green Goods’ promise.
Best CBD Oil Website Design #3: Charlotte’s Web CBD
Seven brothers started Charlotte’s Web because they believed in creating a world where good health is attainable for everyone. From their seeds, soil and hands-on approach to farming, to our FDA-registered facility, our rigorous standards for quality and consistency set Charlotte’s Web products apart.
Best CBD Oil Website Design #4: Medterra CBD
arted by a group of individuals passionate about the power of CBD products, Medterra believes CBD should be available to all those in need at an affordable price.
Medterra provides customers with true seed to sale purchases. Our industrial hemp is grown and extracted in accordance within the strict guidelines of the Kentucky Department of Agriculture. Each and every product that leaves the facility must be third-party tested to ensure consistency and quality.
Medterra is proud to be in partnership with the Hemp Pilot Research Program to be able to provide customers quality CBD products in all 50 states and most international countries.
Best CBD Oil Website Design #5: CBDfx
CBDfx is the nation’s premier online CBD retailer, offering over 50 high quality cannabidiol products to customers that definitively set the bar for rigorous standards of manufacturing excellence. Always derived from wholly organic hemp plants and extracted in Southern California labs, CBDfx’s products range from fun and unique vape juice formulas to topical creams, tincture, vape additives and gummies.
Best CBD Oil Website Design #6: Bluebird Botanicals CBD
Bluebird Botanicals (Gaia Botanicals LLC) was founded in Boulder, Colorado, USA, in early 2012 by Brandon J. Beatty- entrepreneur and hemp/cannabis advocate. In the fall of 2013 Bluebird Botanicals launched its first hemp-CBD product line. Bluebird Botanicals grew very quickly after that, and gradually established a strong internet presence and reputation among the hemp and cannabis industries. Bluebird began to ship their hemp derived oils worldwide (to select countries) on a daily basis, not long after launching first sales in America. The Bluebird facilities and operations are continually growing, as is its class act work-force which consists of dozens of amazingly bright minds!
Best CBD Oil Website Design #7: CBD American Shaman Website Design
CBD American Shaman is dedicated to bringing wellness to the world through ultra-concentrated terpene rich CBD oil derived from all natural, high quality industrial hemp. It is legal in all 50 states and is 100% Organic, Gluten Free, Non GMO Hemp and has no heavy metals or insecticides, and is batch tested using Ultra Performance Convergence Chromatography. Please note, their edible items may not be gluten-free, please refer to the detailed descriptions and labels.
Best CBD Oil Website Design #8: Endoca CBD
At Endoca, their primary focus is to research and develop innovative cannabis extracts and make them accessible worldwide so that they can help to balance the human Endocannabinoid system. They believe that through targeting the human Endocannabinoid system, we can help many people on this planet restore their internal balance. Henry Vincenty (the founder of Endoca) has been travelling the world for decades in search of suitable organic medicines. After decades of research, he discovered that hemp worked as a cure for many common ailments. With a background in science, Henry used his knowledge to extract the oil out of the hemp plant. The Vincenty family have years of experience in hemp cultivation – and now, they’ve produced the finest hemp oil in the world.